How I Met Sir Richard Branson (from James Clear)
Two weeks ago, I walked into a conference room in Moscow, Russia and sat down ten feet from Branson. There were 100 other people around us, but it felt like we were having a conversation in my living room. He was smiling and laughing. His answers seemed unrehearsed and genuine.
At one point, he told the story of how he started Virgin Airlines, a tale that seems to capture his entire approach to business and life. Here’s the version he told us, as best I can remember it:
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