The Bobby McFerrin Plan for Creating a Remarkable Business

This is a guest post from Pamela Wilson at Copyblogger, who runs Big Brand System, which helps small businesses "grow with design and marketing. It really is an interesting post and makes me want to go see Bobby McFerrin, whose CD, Circle Songs, remains one of my favorites.
Uvealblues

I just returned from a Bobby McFerrin concert, and now I know how to run my new business. No, this post isn’t about “Don’t Worry, Be Happy.” Bobby McFerrin is much more than that.
You see, I’m a little nervous. For 23 years, I’ve made my income the same way — in a service business, as a graphic designer. A client comes to me for design work. I create something for them, and bill for my time. Rinse, repeat, rinse, repeat for 23 years, and you have a career as a successful designer.
But that’s all about to change.