I am in a sad mood today having just had an argument with someone very close to me and so have been seeing ill portents and darkness everywhere I look. And so this little story on Reuters caught my eye and seeing as I was already feeling kind of messed up, reduced me to hot little tears. Yes, I know, it is rather dramatic. It turns out that there is now food being made in factories just for starving Africans. Some of our societies have failed to the point that even food can no longer be taken for granted and charity has become a way of life. Plumpy'nut - made of peanut paste, sugar and a special vitamin - is not being made to feed people in hunger camps, it is being advertised as a charity intervention before starvation really strikes. In other words, preparations must be made for Africans even before they have started starving since it is reliably known that the need will be there sooner or later. "We wanted a product that doesn't need to be mixed with water and fulfils all nutritional needs; we also believe food should taste good. Maybe that's a French thing," says Michel Lescanne, the creator of Plumpy'nut which is made in a 'picturesque' village in Northern France. Nutriset, the product's maker, though formed as a non-profit, has few corporate rivals. With a staff of 50, its turnover is expected to be 15 million euros in 2005, a 50 percent increase on last year. It will produce some 2,500 tonnes of Plumpy'nut that will feed a quarter million children. So there you have it and good luck to them. If African entrepreneurs will not step in to create cheap food products then their countrymen shall either starve or shall provide opportunity for others. African misery is the greatest natural resource in that continent. While people argue about gold and oil, no one notices that there is far more money generated by the humanitarian industry on the basis of African misery than by mining or drilling corporates. It makes me wonder whether Niger has businesspeople at all. See more on Plumpy'nut.
Tuesday, August 30, 2005
Woe unto you, ye shall hunger
From African Bullets and Honey...
I am in a sad mood today having just had an argument with someone very close to me and so have been seeing ill portents and darkness everywhere I look. And so this little story on Reuters caught my eye and seeing as I was already feeling kind of messed up, reduced me to hot little tears. Yes, I know, it is rather dramatic. It turns out that there is now food being made in factories just for starving Africans. Some of our societies have failed to the point that even food can no longer be taken for granted and charity has become a way of life. Plumpy'nut - made of peanut paste, sugar and a special vitamin - is not being made to feed people in hunger camps, it is being advertised as a charity intervention before starvation really strikes. In other words, preparations must be made for Africans even before they have started starving since it is reliably known that the need will be there sooner or later. "We wanted a product that doesn't need to be mixed with water and fulfils all nutritional needs; we also believe food should taste good. Maybe that's a French thing," says Michel Lescanne, the creator of Plumpy'nut which is made in a 'picturesque' village in Northern France. Nutriset, the product's maker, though formed as a non-profit, has few corporate rivals. With a staff of 50, its turnover is expected to be 15 million euros in 2005, a 50 percent increase on last year. It will produce some 2,500 tonnes of Plumpy'nut that will feed a quarter million children. So there you have it and good luck to them. If African entrepreneurs will not step in to create cheap food products then their countrymen shall either starve or shall provide opportunity for others. African misery is the greatest natural resource in that continent. While people argue about gold and oil, no one notices that there is far more money generated by the humanitarian industry on the basis of African misery than by mining or drilling corporates. It makes me wonder whether Niger has businesspeople at all. See more on Plumpy'nut.
I am in a sad mood today having just had an argument with someone very close to me and so have been seeing ill portents and darkness everywhere I look. And so this little story on Reuters caught my eye and seeing as I was already feeling kind of messed up, reduced me to hot little tears. Yes, I know, it is rather dramatic. It turns out that there is now food being made in factories just for starving Africans. Some of our societies have failed to the point that even food can no longer be taken for granted and charity has become a way of life. Plumpy'nut - made of peanut paste, sugar and a special vitamin - is not being made to feed people in hunger camps, it is being advertised as a charity intervention before starvation really strikes. In other words, preparations must be made for Africans even before they have started starving since it is reliably known that the need will be there sooner or later. "We wanted a product that doesn't need to be mixed with water and fulfils all nutritional needs; we also believe food should taste good. Maybe that's a French thing," says Michel Lescanne, the creator of Plumpy'nut which is made in a 'picturesque' village in Northern France. Nutriset, the product's maker, though formed as a non-profit, has few corporate rivals. With a staff of 50, its turnover is expected to be 15 million euros in 2005, a 50 percent increase on last year. It will produce some 2,500 tonnes of Plumpy'nut that will feed a quarter million children. So there you have it and good luck to them. If African entrepreneurs will not step in to create cheap food products then their countrymen shall either starve or shall provide opportunity for others. African misery is the greatest natural resource in that continent. While people argue about gold and oil, no one notices that there is far more money generated by the humanitarian industry on the basis of African misery than by mining or drilling corporates. It makes me wonder whether Niger has businesspeople at all. See more on Plumpy'nut.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment