Women Entrepreneurs Drive Growth in Africa

KAMPALA, UGANDA — Far too often, in the view of Africa’s budding female entrepreneurs, their continent is characterized as the recipient of aid that enables residents just to struggle by, and as a place that mistreats and marginalizes its women.
(..)

It was into this world, and against it, says Bethlehem Tilahun, that her shoe company SoleRebels was born.

“I kept hearing over and over the phrase ‘poverty alleviation,”’ said Ms. Tilahun, now a footwear mogul whose company grossed $2 million in sales this past year. “The media, preoccupied with a singular narrative about ‘Africa’ that missed the story of Africa — part of a larger spectrum of endless entities that have monopolized Africa’s image, our brand.”

With SoleRebels, she said proudly, “We’ve inverted the whole paradigm.”

Ms. Tilahun, 33, is one of a cresting wave of African entrepreneurs who are harnessing Africa’s businesses and brands as the continent enjoys its greatest economic success in generations. The International Monetary Fund now forecasts, admittedly in a recession-plagued world, that Africa will have the fastest-growing economy of any continent over the next five years.

Many of the new entrepreneurs of Africa are women.

Link