Monday, June 19, 2006

Personal Trainers Available by Download

WHY hire a personal fitness trainer to bark at you for $50 an hour
when you can download one online for a fraction of the price — and
spare yourself the embarrassment of having someone watch as you never
quite get in shape?



That is the question an increasing
number of would-be fitness buffs are asking, as more trainers package
their services in audio or video files that can be downloaded into an iPod or P.D.A. for a quick trip to the gym.

The
idea dovetails with the suddenly voracious appetite for downloadable
media among online consumers and the long success the fitness industry
has enjoyed in selling home video products like workout tapes. And
while this trend is too nascent to be judged a success (there are no
Tae Bo sessions for the iPod yet), it does hold great potential for the
personal training business, which has historically been marginalized by
high prices.

3 comments:

Anonymous said...

"which has historically been marginalized by
high prices."


What does this mean exactly?

hdhindsa said...

I think it means that many people can't afford personal trainers in the U.S. I put the link in so you could see the statement in context...

Anonymous said...

I cant open the link.

Does the article suggest that perhaps trainers should offer their services for less?

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